Showing posts with label Store Frontin' (Retail Visuals). Show all posts
Showing posts with label Store Frontin' (Retail Visuals). Show all posts

Thursday, March 5, 2009

Visuals @ Chanel









Even thought this is not a store front, it is Karl’s visual representation for the latest Chanel collection - the reason for using particular visual for his runway show. Chanel's last couture collection represents a new beginning.

Karl Lagerfeld said: "A white page, a linear and timeless graphic interpretation. It's like a starting point for the story of this new era, for which all the details still need to be written. This is why I chose paper as the theme for the couture collection this season."

Monday, February 2, 2009

Store Frontin'



A stores atmosphere - its visual esthetic - can make or break a store, especially when its brand is not well known. Visuals done right can envelope a customer in its brand and create an emotional attachment. Visivm founder, Hiroki Nakamura, achieves just that; leaving us with a preview into what appears to be calm, minimal, and fresh spring 2009.